Catalyzing Healthy Stakeholder Ecosystems

Responsible business leaders and entrepreneurs know that their business activities should benefit all stakeholders. 

We invite you to take a step further and increase your leadership role by intentionally catalyzing a healthy stakeholder ecosystem engaged toward a shared common aim: genuine wealth for all members of your community.

What If You Could...

  • Improve your business viability while at the same time play a regenerative role in your community?
  • More deeply understand who your customers are so that you can increase the value embedded in your products and services?
  • Build developmental relationships with your employees, suppliers, and other business partners empowering them to apply their intelligence and creativity to making a difference to your customers and your community?
  • Engage your financial investors in learning conversations about the potential of using your business as an instrument for regenerating your local economy?

Year 1: Catalyzing Healthy Stakeholder Ecosystems

This series is structured around the Stakeholder Pentad—a systemic framework introduced by Carol Sanford in her book The Responsible Business. It depicts the key business stakeholders that a regenerative business must invest in, in order to create the conditions for its non-displaceability. In working creatively and developmentally with its stakeholders a business increases the value generated throughout the whole ecosystem while creating the conditions for the local economy to flourish.

Stakeholder Pentad © 2011 Carol Sanford


Distinctive products and services that reflect a deep understanding of your customers’ life and aspirations and lead to your non-displaceability in your community and your market.

Developmental relationships with your co-creators (i.e., employees, suppliers, partners and collaborators) that enable them to make a unique contribution to the lives of your customers.

Deeper capacity to cultivate partnerships with Earth, regenerating the natural system in which you operate and from which you source materials.

Understanding of the unique characteristics of your local community—its essence—and the value-adding role your business plays in increasing its vitality, viability, and capacity for evolution.

Educated investors, engaged in regenerative thinking, who recognize that their financial success depends on the creation of genuine wealth in the communities in which they invest.on.

Interested in hosting TREC in your community?